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Hisense 43″ 43A7QTUK QLED Smart AI TV – 4K Direct Lit Viewing, Quantum Dot Colour, Hi-View AI Engine, Dolby Vision, Dolby Atmos with with Freely, Disney +, YouTube, Netflix

Price range: £250.74 through £1,888.74

(6 customer reviews)

Experience the future of home entertainment with the Hisense 43A7QTUK 43 Inch QLED Smart AI TV, a masterpiece of visual engineering designed to transform your living room into a private cinema. Powered by the groundbreaking Hi-View AI Engine and Quantum Dot technology, this 4K Ultra HD television delivers over one billion shades of true-to-life color with unparalleled resolution and contrast. Enjoy a seamless multisensory experience with cinematic Dolby Vision HDR and immersive Dolby Atmos sound, all while accessing your favorite streaming apps like Netflix and Disney+ through the integrated Freely service.

  • Quantum Dot Colour & 4K Direct Lit: Over one billion vivid colors combined with a full array LED grid ensure consistent brightness and superior black levels across every frame.
  • Hi-View AI Engine: Advanced real-time processing optimizes brightness, contrast, and color accuracy while intelligently upscaling content to striking 4K quality.
  • Cinematic Audio-Visuals: The powerful fusion of Dolby Vision HDR and Dolby Atmos audio creates a professional-grade theater atmosphere with multidimensional sound.
  • Smart Connectivity & Gaming: Access over 95 free UK channels via Freely and enjoy lag-free play with Game Mode Plus, featuring VRR and Auto Low Latency Mode.

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  • Manufacture Warranty 1 Year
  • Free 30-Day returns
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Product Description

Product Overview

Experience the future of home entertainment with the Hisense 43″ 43A7QTUK QLED Smart AI TV, a masterpiece of visual engineering designed to transform your living room into a private cinema. Powered by the groundbreaking Hi-View AI Engine, this 4K Ultra HD television utilizes advanced neural networks to fine-tune every frame in real-time, delivering unparalleled resolution, contrast, and color accuracy regardless of the source. The integration of Quantum Dot technology brings over one billion shades of true-to-life color to your screen, ensuring that every sunset, wildlife documentary, and high-octane action scene is rendered with breathtaking realism. With 4K Direct Lit Viewing, you’ll enjoy consistent brightness and deep blacks from edge to edge, while the cinematic fusion of Dolby Vision HDR and Dolby Atmos sound envelops you in a multisensory experience. Whether you are streaming the latest hits on Netflix and Disney+, or enjoying live TV via the built-in Freely service, this AI-driven smart TV offers a seamless, high-performance portal to the content you love.

Key Features

  • Quantum Dot Colour Technology: Experience a spectrum of over one billion vivid, lifelike colors for a truly natural and immersive viewing experience.
  • Hi-View AI Engine: Advanced AI-powered processing that upscales content to 4K quality while optimizing brightness and contrast in real-time.
  • 4K Direct Lit Full Array: A tightly packed grid of LEDs positioned directly behind the panel ensures crisp detail, vibrant colors, and superior black levels.
  • Dolby Vision & Dolby Atmos: Professional-grade HDR imaging meets multidimensional audio to provide a grand, cinema-style atmosphere in your home.
  • Built-in Subwoofer & 2.1 Surround: A powerful integrated audio system that adds punchy bass and depth to your favorite movies and games.
  • Smart OS with Freely Integration: Access 95+ of the UK’s most popular channels and top streaming apps like YouTube and Netflix via Wi-Fi without needing a dish or aerial.
  • Game Mode Plus: Stay ahead of the competition with 60Hz refresh rates, Variable Refresh Rate (VRR), and Auto Low Latency Mode (ALLM) for fluid, lag-free gaming.

Important Information

  • Streaming Services: Access to apps like Disney+, Netflix, and YouTube requires an active internet connection and may require separate subscriptions.
  • Freely Service: Channel availability is subject to change and requires a stable Wi-Fi connection for non-aerial viewing.
  • Mounting Compatibility: Standard VESA wall mount compatible (mount sold separately).
  • Package Contents: Includes 43-inch TV, ergonomic remote control, power cable, stand, and user instructions.

Why Choose Think Assemble

  • Quality Assurance: We curate only high-performance electronics from trusted global leaders like Hisense to ensure long-lasting reliability.
  • Expert Support: Our dedicated customer care team is available to assist with setup, technical specifications, and post-purchase inquiries.
  • Fast & Secure Shipping: Benefit from our efficient logistics network designed to deliver your premium technology safely and promptly to your door.
  • Peace of Mind Shopping: Enjoy a secure checkout process and transparent product information for a stress-free home entertainment upgrade.

Specification

Overview

Weight12000 g
Dimensions19.4 × 96.2 × 61.7 cm
Language:‎ English
Item model number ‏‎43A7QTUK
Product Dimensions ‏‎19.4 x 96.2 x 61.7 cm; 12 kg
ASIN‎B0F7WGKRLQ
ManufacturerHisense
Size Name100 inches, 32 inches, 40 inches, 43 inches, 50 inches, 55 inches, 58 inches, 65 inches, 75 inches, 85 inches, 98 inches
Pattern Name2024, 2025
Configuration2.0 CH, 2.1 CH
Style NameA5/60Hz, A7/60Hz, E5/60Hz, E7 Pro/144Hz, E7/144Hz, E7/60Hz
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6 reviews for Hisense 43″ 43A7QTUK QLED Smart AI TV – 4K Direct Lit Viewing, Quantum Dot Colour, Hi-View AI Engine, Dolby Vision, Dolby Atmos with with Freely, Disney +, YouTube, Netflix

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  1. Chris Miller


    Fantastic picture so far, not tested input lag gaming as yet but setup was easy and the phone app made setup easier with passwords and logins, the standard sound setup is good and the other presets work well. With a little fettling of settings it’ll be fantastic. Great size with no damage from shipping.Big shout-out to the delivery guys, great lads and a good laugh with professional service. Let me check the screen before they left and made sure all the bits were in the box.

  2. George


    ⭐️⭐️⭐️⭐️⭐️ Amazing TV and Excellent Delivery Experience!I recently purchased the Hisense 100-inch 4K QLED Smart TV from Think Assemble, and I am extremely satisfied with the whole experience. Ordering was very easy and straightforward, with monthly plan to pay nothing until delivery and Think Assemble kept me updated from start to finish. The delivery was smooth and the item arrived in perfect condition. I feel thus TV is a gift from Think Assemble to me.The TV itself is absolutely stunning! The picture quality is crystal-clear with vibrant colours, and the Dolby Vision Atmos makes movies feel truly cinematic. The size is massive, and perfect for creating a home-theatre experience. Setting it up was simple, and the Vidaa OS works well with all the apps I use like YouTube, Netflix, and Disney+.Overall, this TV has exceeded my expectations, and Think Assemble made the ordering and delivery process stress-free. I’m very happy with my purchase and would definitely recommend it to anyone looking for a big, high-quality 4K TV.Thank you Think Assemble for giving the privilege to use Think Assemble flex to secure this TV on monthly plan. I recommend everyone to shop more from Think Assemble. The best online shopping in UK.

  3. Think Assemble Customer


    I got this tv due to its freely capability. Having just got rid of our paid for tv subscription service and no option of utilising a tv aerial, having the ability to watch live tv was a priority.The tv is great, the sound is good and the picture quality is excellent. The remote control is very responsive (this has been an issue on other tvs within the household) but so far so good with this Hisense tv.Freely works without any issues and we now have basic live tv with no subscription fee. Connect tv to internet, open freely app and away to go!! Just what we wanted. All other apps, bbc iplayer, Netflix etc also work great.This tv was value for money at half the price of our previous 50”.We have only one issue hence the reason for 4 stars not 5. Sometimes the tv won’t recognise anything connected via HDMI. We have a PS5 and firestick connected to separate HDMI ports. When selecting these devices the tv returns to Home Screen and doesn’t recognise the connected device and takes a few times of trying before it does. Having researched online to see if there is a fix, unfortunately it appears that this is a problem with many Hisense TV’s.

  4. Ennaoj83


    Great tv – no issuesVery good in a bright roomWe already have a Hisense 55” tv but not this spec ie Pro 144Hz so it was handy to have the VIDAA log in / app already set up which was in back of my mind when looking out for new tvDefo crisper and sound is great is a big roomKids no longer fighting and our living space sorted for Christmas 🎄 and beyondDelivery etc was all great 👍🏼Picture is of Harry Potter Movie

  5. TM Fife


    Upgrading from a tesco technika android telly that from day one had been frustratingly slow, this, four years later, only cost £15 more than the technika, runs very quickly on the Linux-based vidaa operating system and has a notably bigger, better screen.Built-in speakers have good volume for a bedroom and pictire/sound quality are very good indeed for this price point.Setting it up was easy – every app we added had a qr code to scan for ease of signing in, rather than having to type on an on-screen keyboard. For wall mounting, it is of note that it requires a 100w x 200d vesa bracket, which I hadn’t come across before.This review is based upon a replacement – the first unit received unfortunately had a cracked lcd in a corner – replacement was here within 3 days of reporting it.Niggles are minimal so far – there are a lot of bloat ware apps pre-installed that you have to hide – the on-screen message suggests that uninstall is possible, but I think Tht is 9nly for user-added apps.Additionally, the included remote has specific buttons for (Lassard voice) many, many apps. Those buttons aren’t customisable out of the box, (to, for example, have the button with the disney+ logo instead open iplayer) although I am led to believe that there is a remote button mapper app available for download – I am tempted to disable half of them to avoid accidental button presses in the dark opening something when grabbing the remote, or, if possible, to map a shortcut to the sleep timer to a button, as that is somewhat buried in the system settings otherwise.Other than that, not much to report yet – an excellent value telly with no deal breakers in the shortcomings – I presume the price of the unit is subsidised somewhat in exchange for the remote buttons, and so I won’t complain too much, particularly if I can make them do what I want them to with a bit of hacking!

  6. HonestBob

    Not recommended, not reliable, returned!
    Bought mine in March 2025 and in May just a couple of months later I experienced problems with it and notified Think Assemble I would be returning it as it wouldn’t switch off despite my remote having my new batteries. I had to Google for help as to locate the manual off switch which is under the pilot/remote light and try to navigate the menu. It was under warranty of course and unfortunately due to illness I had to wait until I felt better to return it. It worked a few weeks start of June and then recently in September it stopped altogether and I believe a lot of people experience issues with Hisense and it’s disappointing because I thought they were supposed to be a top of the range brand but I finally returned it and just awaiting a refund but I wouldn’t recommend it as it’s not a reliable. I am going to get a TCL Google TV instead. I have one as a main TV as this Hisense (Vidaa system) was supposed to be a bedroom tv and the TCL is better.The Vidaa system doesn’t allow you to add apps the same as a Google TV which is a like a giant phone so I am glad to see the back of this TV ..Do your research first and pay attention to the software issues that can happen with Hisense (Vidaa) TV’s.

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