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Sony BRAVIA 3 – Direct LED, X-Balanced Speaker, Dolby Vision/Atmos, IMAX Enhanced, Google TV (2025), Google Cast, Apple AirPlay 2, Eco Dashboard 2, Game Menu 2 – 43-inch
£375.48 – £1,888.74Price range: £375.48 through £1,888.74
Experience the future of home entertainment with the Sony BRAVIA 3 (2025 Edition) 43-inch 4K HDR LED TV, a sophisticated display designed to transform any room into a private cinema. This premium television leverages AI-powered processing to deliver breathtakingly vivid colors and crystal-clear resolution, perfectly optimized for cinephiles and elite gamers alike.
- Immersive Cinematic Technology: Enjoy professional-grade visuals and sound with Dolby Vision, IMAX Enhanced, and an X-Balanced Speaker system supported by Dolby Atmos.
- Smart Google TV Platform: Access over 400,000 movies and episodes with personalized recommendations, built-in Google Cast, and seamless Apple AirPlay 2 connectivity.
- Advanced Gaming Performance: Gain a competitive edge with the intuitive Game Menu 2, ALLM, and exclusive optimizations designed specifically for PlayStation 5.
- Sustainable & Sleek Design: Features a refined slim bezel and the integrated Eco Dashboard 2 to help monitor and reduce energy consumption without compromising on quality.
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From £4.99
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Prime delivery
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Manufacture Warranty 1 Year
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Product Description
Product Overview
Experience the future of home entertainment with the Sony BRAVIA 3 (2025 Edition) 43-inch 4K HDR LED TV. Engineered to transform your living space into a private cinema, this sophisticated display leverages cutting-edge AI-powered processing to deliver breathtakingly vivid colors and crystal-clear 4K resolution. Whether you are a cinephile seeking the immersive depth of Dolby Vision and IMAX Enhanced technology, or an elite gamer demanding the responsive performance of Game Menu 2 and ALLM, the BRAVIA 3 provides a seamless, high-end experience. With the integrated Google TV platform, you gain instant access to over 400,000 movies and episodes, all optimized by the unique X-Balanced Speaker system for audio that is as rich and immersive as the visuals. Designed for the modern home, its slim bezel and sustainable Eco Dashboard 2 ensure that your entertainment is as responsible as it is spectacular.
Key Features
- Breathtaking 4K HDR Visuals: Powered by advanced AI to enhance color, contrast, and clarity, ensuring every scene looks vibrant and true-to-life.
- Cinema-Quality Sound: X-Balanced Speaker units deliver clear dialogue and punchy bass, while Dolby Atmos and DTS:X support provide a 360-degree surround sound experience.
- Ultimate Gaming Optimization: Features Game Menu 2 for instant setting adjustments and PS Remote Play compatibility for a competitive edge on your PlayStation 5.
- Smart Google TV Platform: Discover new content easily with personalized recommendations, voice search via Google Assistant, and access to over 10,000 apps.
- Seamless Connectivity: Effortlessly stream content from your devices using built-in Google Cast and Apple AirPlay 2 support.
- Eco-Friendly Engineering: The Eco Dashboard 2 allows you to monitor and reduce energy consumption without compromising on performance.
- Sony Pictures Core Included: Enjoy exclusive access to a library of high-bitrate movies, bringing the theater experience directly to your 43-inch screen.
Important Information
- 2025 Model Year: Features the latest software and hardware iterations for long-term compatibility and performance.
- Vesa Mount Compatible: Standard mounting patterns allow for easy wall installation (bracket sold separately).
- High-Speed Connectivity: Equipped with HDMI 2.1 ports, Bluetooth, and Wi-Fi for stable, high-bandwidth streaming and gaming.
- Dimensions: Compact 43-inch screen size is ideal for bedrooms, kitchens, or smaller living areas without sacrificing premium features.
Why Choose Think Assemble
- Quality Assurance: We only stock genuine, top-tier electronics from trusted global brands like Sony to ensure lasting performance.
- Fast & Secure Shipping: Our specialized logistics partners ensure your premium television arrives safely and swiftly at your doorstep.
- Expert Technical Support: Our dedicated team is available to assist you with setup, connectivity, and any product inquiries.
- Trusted Warranty Coverage: Enjoy peace of mind with full manufacturer warranty support and our commitment to customer satisfaction.
Specification
Overview
| Weight | 12230 g |
|---|---|
| Dimensions | 6.9 × 96.4 × 56.3 cm |
| Item model number | K43S35BP.UKA |
| Product Dimensions | 6.9 x 96.4 x 56.3 cm; 12.23 kg |
| ASIN | B0F29KJPSN |
| Manufacturer | Sony |
| Size Name | 32 Inch, 43 Inch, 50 Inch, 55 Inch, 65 Inch, 75 Inch, 85 Inch |
| Style Name | Bravia 3, W800, X75 |
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8 reviews for Sony BRAVIA 3 – Direct LED, X-Balanced Speaker, Dolby Vision/Atmos, IMAX Enhanced, Google TV (2025), Google Cast, Apple AirPlay 2, Eco Dashboard 2, Game Menu 2 – 43-inch
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m9ba –
Sony 32″. Our 10 year old Bravia needed replacing (it would randomly switch itself off, usually at the exciting bits); I looked at a few 32″ TVs as a replacement. We use this as an occasional TV. I was put off by some of the reviews here, but eventually I went for another Sony. I am not disappointed. Picture is subjectively better than last TV, and sound is fine for what we use it for – I’d say on a par with the last TV. We only had Freeview channels on our previous TV, and this one is destined to be used mainly for Freeview as well. Some reviews suggest the inbuilt tuner is a little dodgy; I had no problem setting it up and getting all the channels. Hopefully they stay tuned in!Given the comments about how Goggle takes over the TV if you enable it, I shied away from using my Google account to set up the TV; I did give it our wifi password (which it needs for voice control and streaming), and that was enough to give us access to streaming apps (Netflix, YouTube, etc). It came with BBC iplayer and ITVx pre-loaded, and we additionally downloaded STV player. At no point did I feel that Google had taken over the TV – albeit I have not given it any information about my Google account. Google being Google, can probably work that out based on our IP address if it wanted to.What I was a little surprised at – again given the comments – was that without using a Google account, I was able to “cast” from my phone to the TV. I have a Sony phone, and it used to have a “throw” feature where I could cast the phone on to the TV. That seemed to disappear a few years ago, so it’s great to be able to cast to this TV. The cast feature seems very intuitive and easy to use, and allowed me not only to view phone-based photos on the TV but also e.g. cast a BBC iplayer recording I was watching on my phone on to the TV, effortlessly. No buffering observed over wi-fi. There was nothing to do on the TV, it just does what the phone tells it to. Don’t know how this works, but it seems like the TV must broadcast (on local internet) that it is capable of being a cast receiver, because without doing anything on my phone I have a new icon within selected phone apps which enables casting.Although this is not our main TV, I did want to have the ability to pause what we’re watching. I plugged in an external HDD into the USB socket, and, well, it works fine. Only observation is that the HDD runs pretty hot – it seems to record everything whether you’ve paused the channel or not – so I suspect it might wear out after a year or so. I also connected a SCART to HDMI converter to one of the HDMI ports to maintain our ability to watch VHS tapes (!) and DVDs.The build quality is fine, no grumbles. I was convinced for a while that there was no on/off switch on the TV itself, but I found one eventually (centre bottom). This TV came with a single remote (not sure what I would have done with two).There is some criticism of the power consumption of this TV. It gets an “F” rating. That’s because the rating system has changed. It uses 32W – about 1p/ hour (and 0.5-2W in standby mode).I can’t speak for the larger Sony TVs included in the reviews for this product, but I’d say, if you’re swithering about whether this 32″ TV is a good product or not, I have no qualms to date – it’s giving me everything I want, and more.
bellowsmain –
An amazing bit of kit. Clear picture, good sound and easy to use.Sony do it right. No flashy shiny bits, just good quality. Sony isn’t the cheapest but for me, the quality and hopeful longevity will make up for the higher cost. Excent.
Miss A –
Great picture, loses internet connection after a few days, and needs switched off at the wall and on again. Have ordered an Ethernet cable to connect to my router… but shouldn’t have to. Otherwise a nice tv
Think Assemble Customer –
I was apprehensive about this purchase after reading some of the negative reviews.I am a Sony TV fan and i have a Sony as my main TV. This TV has been purchased for the family area.My verdict is the picture is beautiful, with crisp and natural colours when watching. The sound is really good for a smaller TV.I found set up very easy. All applications work and the images are really good.I am use to the Sony range and the remote is easy to use.I read feedback about Apple TV – yes it is not in the apps – however if you have a firestick it works fine.The TV is not a OLED like my main one. However for i would give this television high recommendation as a second TV. Bedroom, kitchen etc.For the price and comparing the competitors pay that bit extra.My only reservation is reliability as mentioned. I though have had no issues with other Sony TV’s as they are usually very well made and reliable. It does have a 12 month warranty so we will see.
Nanny Mac 77 –
Purchased this TV recently having moved our current Sony upstairs to replace a TV, from another major company, which was badly overheating and making the room temperature intolerable.First Impressions out of the boxTV was well packed and protected even though the external box was slightly damaged in transit as it was in its own box inside, with all cables and remotes.It was easy to erect but felt the feet could have been a little more robust. A little concerned it may topple over if knocked.The TV was clean and unmarked.Quality of ProductSony has always been one of the best makes and this one of several Sony purchase we have made over the years.This model looks well, is a sensible size and has a very thin border around the screen, which virtually disappears when on, and sits neatly in a corner.Picture and sound quality are excellent and can be easily adjusted. Works well with our soundbox.It has all the features of an up-to-date model and includes the more up-to-date channels and apps. There was no problem setting anything up or using the Think Assemble stick and apps. Wifi connectivity is good and there have been no problems with our Sky and mini-boxes.So far we have been very pleased with this model and feel it is very good value for money. Would definitely recommend.
M. R. Young –
2nd one I’ve bought, excellent quality and great picture.
Brendan –
This is a really superb Television in terms of a of picture and sound. It has a built in room app to work out acoustics for watching by it.The sending out waves towards where you are a holding remote is done in seconds. Got to say the sound is fantastic in clear to listen however it works.The picture quality is really sharp in all aspect. When compared to our last TV that looks really old now. As technology has shown me literally.You will not regret buying this television. As you’d expect Sony to do quality is everywhere within it. Go buy it. I’m not sponsored by anyone or asked to review this TV. 👍🏻
MR M. –
Wifi receiver in TV very poor – disconnects and reconnects frequently. Manhattan FreeviewPlay recorder at the same location never has a wifi problem, so theTV wifi is at fault. Could not face the disruption involved in returning it, so I bought an Think Assemble Firestick, which also connects without difficulty and gives me the streaming services I should have got from the’smart’ TV! The Sony TV is, therefore, no more than a basic monitor – just a very expensive monitor.