Sony Alpha 7 III Full-Frame Mirrorless Camera with 28-70mm Lens (24.2MP, 4K Video, Fast 0.02s 693 Point Hybrid AF & 5 Axis stabilisation – Ideal for Enthusiasts, Hybrid Shooter and Low Light imaging)

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(9 customer reviews)

Short Product Overview

The Sony Alpha 7 III is the ultimate full-frame mirrorless camera for enthusiasts and hybrid shooters, delivering stunning 24.2MP images and professional 4K HDR video, even in low-light conditions. This kit includes the versatile 28-70mm lens and features an ultra-fast 693-point Hybrid AF system (0.02s) with 5-axis stabilization for sharp, steady captures every time.

  • 24.2MP Full-Frame Exmor R CMOS Sensor for superior image quality.
  • Ultra-Fast 0.02s 693-Point Hybrid AF with Real-time Eye AF for tracking.
  • Integrated 5-Axis In-Body Stabilization for steady stills and cinematic 4K video.
  • Includes versatile 28-70mm lens, ideal for everyday shooting and portraits.

Price range: £1,373.75 through £1,723.75

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Description

Unlock Your Potential: Sony Alpha 7 III Full-Frame Mirrorless Camera Kit with Versatile 28-70mm Lens — Capture Breathtaking 24.2MP Photos and Pro 4K HDR Video

Step up to professional-grade imaging with the Sony Alpha 7 III, the game-changing full-frame mirrorless camera that sets the standard for enthusiasts and hybrid shooters. This essential kit includes the versatile 28-70mm lens, providing the perfect starting point for any photographic journey. At its heart lies a stunning 24.2MP Exmor R CMOS sensor, delivering exceptional low-light performance and dynamic range, ensuring your images remain clean and detailed even in challenging conditions. Never miss a moment thanks to the industry-leading 693-point Hybrid AF system, achieving blazing-fast 0.02-second autofocus and reliable Real-time Eye AF for humans and animals. Whether you are shooting fast-paced action or cinematic 4K HDR video, the built-in 5-axis optical image stabilization ensures every shot and sequence is steady and razor-sharp, making this the ultimate camera for creativity without compromise.

Key Features

  • Phenomenal 24.2MP Full-Frame Exmor R CMOS Sensor for superior image quality and low-light performance.
  • Ultra-Fast 693-Point Hybrid Autofocus System with 0.02s acquisition and Real-time Eye AF (Human/Animal) for perfect focus tracking.
  • Integrated 5-Axis In-Body Optical Image Stabilization compensates for camera shake across stills and 4K video.
  • High-Resolution 4K HDR Video Recording with full-pixel readout and no pixel binning for cinematic clarity.
  • Included 28-70mm Zoom Lens offers versatile focal lengths, ideal for everyday shooting, portraits, and landscapes.
  • Durable and Weather-Sealed Construction, built to handle diverse shooting environments.

Important Information

  • Compatible with Sony E-Mount lenses.
  • Features CMOS sensor technology.
  • Supported video file format is MP4.
  • Maximum aperture of the included lens is 3.5 f.
  • Expanded ISO minimum of 100.

Why Choose Think Assemble

  • Quality Assurance: Every camera kit is inspected and guaranteed to meet the highest performance standards.
  • Expert Support: Access to our dedicated team of technical experts for setup assistance and troubleshooting.
  • Fast Shipping: We ensure your powerful new camera reaches you quickly and securely, ready for your next shoot.
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Specification

Overview

Weight 2310 g
Dimensions 3130 × 2550 × 1670 cm
Package Dimensions L x W x H

‎31.3 x 25.5 x 16.7 centimetres

Package Weight

‎2.31 Kilograms

Product Dimensions L x W x H

‎9.6 x 12.7 x 7.4 centimetres

Item weight

‎1.44 Pounds

Brand

Camera Lens

‎Sony E-mount lens

Colour

Black

Continuous shooting speed

‎10 FPS

Country of origin ‏

‎China

Has image stabilisation

‎Yes

Included components

‎Camera Body Only

ISO Range

‎50-204800

Max Focal Length

‎70 Millimetres

Memory Slots Available

‎2

Min Focal Length

‎3.5 Millimetres

Minimum shutter speed

‎30 Seconds

Model year

‎2018

Plug profile

‎Sony E

Objective Lens Diameter

‎101 Millimetres

Part number

‎ILCE7M3K/B

Viewfinder Magnification

‎0.78x

Water Resistance Level

‎Not Water Resistant

Zoom Type

‎Optische Zoom

Expanded ISO Maximum

‎51200

Autofocus Points

‎693

Focus type

‎Auto Focus

Maximum shutter speed

‎1/8000 Seconds

Aperture Modes

‎A

Style

‎Camera with SEL2870 Lens Kit

Photo Filter Thread Size

‎55 Millimetres

Maximum Format Size

‎Full Frame

Effective still resolution

‎24.2

Guaranteed software updates until ‏

‎ unknown

Item model number ‏

ILCE7M3K/B

Batteries ‏

‎ 1 AAA batteries required. (included)

Date First Available ‏

1 Mar. 2018

Manufacturer

Sony

Style Name

Camera Body

,

Camera with SEL2870 Lens Kit

Customer Reviews

4.9
9 reviews
7
1
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9 reviews for Sony Alpha 7 III Full-Frame Mirrorless Camera with 28-70mm Lens (24.2MP, 4K Video, Fast 0.02s 693 Point Hybrid AF & 5 Axis stabilisation – Ideal for Enthusiasts, Hybrid Shooter and Low Light imaging)

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  1. Mr K


    This is a long term review, so I’ve had the camera for around 4 years now, and think it’s about time I put pen to paper.My review is broken down as follows: Features & Functions, Build Quality & Weight, Menu System, Speed, Accuracy, Image Quality, 3rd Party Lenses / Add-ons & then Final Thoughts.Build Quality: Very solid build quality, with magnesium alloy and weather sealing, which does make the camera slightly heaving than I’d like, but easily fixed with the free heavy-duty camera strap in the box that Sony nicely provide.Full Frame: When I purchased the camera, the cost was around £1699, but now, the price is close to £1000. At this price, a full-frame camera is a steal, especially this Sony A7 III.Image Quality: As you’d expect from a FF sensor, image quality is amazing, as is low light capability. Choose to save images as RAW or JPG or RAW & JPG. Images can be saved on either or both SD cards – see ‘Dual card slot’ functionality.Dynamic Range: The dynamic range saved within the RAW images is amazing – I’ve saved many images that appeared lost is complete darkness, only to be save-able with boosting shadows and exposure. So, be sure to save images as RAW (and JPG if you need to).Speed/Accuracy + Auto-Focus: 693 phase-detection AF points and 425 contrast-detection AF points means that auto-focus speed and accuracy is second to none. Sony cameras are the de-facto standard for blazing auto-focus speeds.AF Touch Tracking: To help with auto-focus, you can also tap on the touch-LCD to track a subject – the tracking is fairly sticky.Eye AF: Another amazing feature is Eye Auto-Focus which if amazingly fast – the eye will stay in focus as long as it’s visible. The AF-ON button also switches autofocus on without half pressing the shutter button.Shooting Speed: Very fast 10 fps with AF/AE tracking in continuous shooting mode.4K Movies: Very clear 4K videos up to 60 fps (or 50 fps depending on region setting). Up to 120 fps in 1080p for slow-motion recording.S-Log3 + Other Grading Formats: To allow you to capture dynamic range in movies.Movie Auto-Focus: Tracks smoothly during movie recording. AF tracking sensitivity can also be tuned for movies to either slow of fast/responsive.Decent menu interface: Not as modern as I’d like, but still a decent menu/interface once you get used to it with easily addable 6-pages of favourite items. Also includes a customisable FN ket to allow access to quick functions.Huge amount of customisable buttons and functions: Honestly, you’re literally spoilt for customisable choice with 4 buttons for full customisation, two big wheels/dials, one back wheel/dial, 4-direction buttons which are all customisable, the FN key, the AF-ON, the Eye AF Key, all customisable. And a menu key.Tiltable LCD touch screen: OK ish LCD screen, could be better in terms of PPI, but decent enough to view. Really annoying that it’s not a fully rotating screen for selfies and VLogging. Touch operations for touch-to-focus or track. Could be brighter in sunny weather.Viewfinder: Nice viewfinder with similar display functions to LCD. Again, could be brighter in sunny weather.In-body 5-axis image stabilisation: With 5.0-stop shutter speed advantage which has allowed me to get clear hand-held shots down to 1/20th sec.Easily share: Connect and share with phone with direct WIFI access which is pretty fast. Obviously, depends on the speed of the SC-Card from where the images are accessed.PC Tethering: With USB cable which allows direct connection and image capture on PC which works really well.Amazing battery life: Honestly, battery life is a tank! It just keeps running all day long. I do switch off the camera in between shots though, and therefore, batter does last a lot longer. I have also set the battery saver / standby mode which also saves battery.Dual card slots: One card slot it UHS-II and the other is UHS-I. UHS-II card slot is v.fast – I use this card slot to save RAW file as the RAW files (around 25MB each) are much larger than the JPG files (around 15MB each). As mentioned above, I can split the saving of RAW and JPG files however I want, so lots of options for me to choose from.Hot-Shoe expandability: Which I have used for external flashes and works very well and v.sturdy.Lots of other functions: Including Slow and Quick Motion, simultaneous proxy movie recording, extraction and separate storage of a still from a movie, and Gamma Display Assist function, among others.Lenses & 3rd Party Support: 3rd Party support is huge with a full range of amazing lenses from Tamron and Sigma. I have used the full range of Tamron lenses to cover from 17mm right the way through to 300mm focal ranges, and they are tack-sharp lenses comparable to the much more expensive Sony counterparts.Final Thoughts: This camera went on sale on Think Assemble for £999 a few months ago then even dropped to around £949 – I was seriously thinking of re-purchasing due to how much of an amazing deal that it was – you get a lot of camera for that price. I’d happily recommend this camera to anyone looking for their first full-frame adventure, but also considering using the A7 III in a professional capacity, as it has served me very well in both areas.

  2. Kevin81


    Firstly, this camera is heavier than expected.However, it is a brilliant camera. It makes takinggood quality pictures and videos easy at the pointand shoot level. It has many other features thatI have yet to explore. Downloading pictures tosmartphone is easily done – I have a Samsung Zflip 5. Overall I am very pleased with this camera.

  3. Manniesnaps


    I’ve been using the Sony A7 III with my Godox AD200Pro II, Godox DP600III V, and Godox V100S, and it has been an absolute game-changer for my photography. The autofocus is lightning-fast, the in-body stabilization is solid, and the image quality is stunning, even in low light. The 28-70mm kit lens is decent for starters, but the real magic happens when paired with better glass. Battery life is fantastic, lasting through long shoots without worry. Whether for portraits, events, or even casual video work, this camera delivers in every way. Highly recommend it!

  4. Elliot B.


    Sony are taking over the camera market now with cameras like these.Amazing quality, both in construction and in images produced.The A7III is the more “consumer oriented” camera in Sony’s list of high-end DSLRs, whereas the A7RIII with its 43MP sensor is more oriented toward people who are going to make huge prints (think billboards) or who are doing fancy photoshoots (magazines / weddings, etc).It’s also cheaper and easier to use than the top-of-the-line A9 flagship DSLR.I don’t really know what else to write about this; it honestly is just fantastic for every occasion; it’s portable, durable and reliable and even the built in battery makes last gen. products (A6000) look weak.The issues with these cameras are that Sony are notorious for having very difficult menus to navigate and so many settings within those menus that you don’t know what everything does. They are a bit of a learning curve to say the least.Secondly, because this is a full-frame mirrorless, you’ll also notice that the lenses for this camera can go into “crazy money” territory, with some costing up to £12 000 (600mm F4 GM).Even though I rarely get to use my camera, I don’t personally regret buying it, but if you are a hobbyist who only uses the camera on rare occasions, I’d probably recommend going with something lower down, like the A6000 or A6500, or possibly a second hand A7.——-The kit lens is decent, although not as good as the G-Master version which goes down to F2.8 (but also costs the price of a kidney at £1800).With the right settings it can be a very good starter lens for all-round usage and images do turn out nice and sharp.If you are thinking of specialising into a specific area of photography, I would highly recommend getting something else however (like the Samyang lenses which are the “budget” option.)

  5. Dennis

    Una mirrorless completa e affidabile, ancora oggi una garanzia
    Ho acquistato la Sony Alpha 7 III dopo aver valutato a lungo diverse mirrorless full frame, e posso dire che è stata una scelta azzeccata. Anche se non è l’ultimo modello uscito, rimane una fotocamera estremamente valida sotto tutti i punti di vista.La qualità d’immagine è eccellente: il sensore full frame restituisce foto molto dettagliate, con una gamma dinamica ampia e ottime prestazioni anche ad alti ISO. I file sono puliti e lavorabili, sia in JPEG che soprattutto in RAW.L’autofocus è uno dei suoi punti forti: rapido, preciso e affidabile, con Eye AF che funziona davvero bene sia per persone che per animali. Per fotografia di ritratto, eventi o street è una sicurezza.Molto buona anche lato video: il 4K è nitido e stabile, perfetto per chi fa contenuti, interviste o video promozionali. La stabilizzazione interna aiuta parecchio anche a mano libera.Costruzione solida, batteria che dura finalmente tanto (rispetto a modelli precedenti) e un’ergonomia che migliora con l’uso. I menu Sony non sono i più intuitivi all’inizio, ma una volta configurati diventano gestibili senza problemi.In conclusione, una fotocamera versatile, affidabile e professionale, adatta sia a chi vuole fare un salto di qualità sia a chi lavora già nel settore. A questo prezzo, difficile chiedere di meglio.

  6. Hüseyin Burak Kaplan

    Kargoda veya başka yerde ürünün faturası elime ulaşmadı
    Ürünün faturasını ürünle beraber de gönderilmedi farklı bir yerde de göremiyorum. En kısa zamanda faturamı temin ederseniz sevinirim. Ürün çok güzel

  7. Eddie tomado

    Better than previous gen
    This camera does a lot more than the previous gen. More crisp images and functions for today’s digital world.

  8. Hani Abdullah AL-Garmoushi

    ممتازة
    التقنيات اللي فيها مقارنة مع الجيل الحديثة منها تعتبر متأخرة نوعاً ما وخاصة في الفيديو ولكن السعر كان مغري جداً ولا يقاوم

  9. ellilarasi muralitharan

    Sony Alpha 7 III
    J’avais besoin d’un appareil photo pour les cours, et honnêtement celui-ci fait largement le job, même au-delà de ce que j’attendais. La qualité des photos est incroyable, vraiment nette et propre, ça change tout pour mes projets. L’appareil est super agréable à utiliser, la prise en main est intuitive et je me suis habitué très vite.Franchement, pour quelqu’un qui a besoin d’un bon appareil pour les études ou pour progresser en photo, c’est vraiment un excellent choix. Solide, fiable, polyvalent, et surtout avec un rendu d’image qui bluffe dès les premières prises. Je suis vraiment content de mon achat !

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