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e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, 0.811 Fl Oz, Clear
£7.56 – £31.31Price range: £7.56 through £31.31
Experience the ultimate makeup anchor with e.l.f. Power Grip Primer, the #1 face primer in America designed to lock your look in place all day. This gel-based, hydrating formula smooths skin texture while gripping your makeup for a long-lasting, flawless finish on all skin tones.
- Ultimate Makeup Grip: Innovative sticky gel texture creates a high-performance bond that keeps foundation and concealer perfectly in place.
- Hydrating Hyaluronic Acid: Moisture-rich formula deeply hydrates and plumps the skin to create a dewy, healthy-looking canvas.
- Translucent Smoothing Finish: Crystal-clear formula instantly blurs imperfections and minimizes the appearance of pores without leaving a white cast.
- Breathable & Non-Comedogenic: Lightweight, water-based, and 100% vegan formula that won’t clog pores, making it ideal for all skin types.
Shipping & Delivery
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Courier delivery under £30
Our courier will deliver to the specified address
2-3 Days
From £4.99
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Prime delivery
Our prime courier will deliver to the specified address
1-2 Days
From £12.99
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Manufacture Warranty 1 Year
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Free 30-Day returns





Everyday Blowout — No Holiday Needed.
Product Description
Product Overview
Achieve a flawless, long-lasting makeup look with the e.l.f. Power Grip Primer, the #1 primer in America designed to bridge the gap between skincare and cosmetics. This breakthrough gel-based formula acts as a high-performance anchor, literally gripping your makeup to ensure it stays in place from morning to night without budging or fading. Infused with moisture-rich Hyaluronic Acid, it doesn’t just prep your face; it deeply hydrates and plumps the skin, creating a smooth, dewy canvas that minimizes the appearance of texture and pores. The translucent finish applies crystal clear, making it the perfect universal base for all skin tones and types—including oily, dry, and combination skin. Whether you are heading to the office or a night out, this non-comedogenic primer provides the ultimate smoothing effect while keeping your complexion refreshed and your makeup locked in perfection.
Key Features
- Ultimate Makeup Grip: The innovative sticky gel texture creates a powerful bond that holds foundation, concealer, and powder in place for all-day wear.
- Hydrating Hyaluronic Acid: Formulated with powerhouse ingredients to retain essential moisture, delivering a plump and healthy-looking complexion.
- Smoothing Finish: Instantly blurs skin imperfections and smooths out texture for a seamless, airbrushed makeup application.
- Universal Translucent Formula: Goes on clear and dries down to a natural finish that works perfectly on all skin tones without leaving a white cast.
- Non-Comedogenic & Breathable: Lightweight, water-based formula that won’t clog pores, making it an excellent choice for acne-prone or sensitive skin.
- 100% Vegan & Cruelty-Free: Proudly double-certified by Leaping Bunny and PETA, ensuring high-quality beauty without animal testing.
Important Information
- Application Tip: Apply evenly to clean, moisturized skin and pat in with fingertips; the warmth of your hands helps the product melt in for a better seal.
- Setting Time: Allow approximately 30 seconds for the primer to set and become “tacky” before applying foundation to maximize its gripping power.
- Safe Formulation: 100% free from phthalates, parabens, nonylphenol ethoxylates, triclosan, and triclocarban.
- Size: Convenient 0.811 Fl Oz (24 mL) bottle, perfect for daily use and travel-friendly makeup bags.
Why Choose Think Assemble
- Quality Assurance: We curate only the highest-rated, authentic beauty essentials to ensure you receive products that deliver professional-grade results.
- Fast & Reliable Shipping: Our streamlined logistics mean your beauty upgrades arrive at your door quickly and securely.
- Exceptional Customer Support: Our dedicated team is here to assist with product questions or order tracking for a stress-free shopping experience.
- Expertly Selected Range: At Think Assemble, we focus on high-performance products like e.l.f. that offer premium quality at accessible prices.
Specification
Overview
| Weight | 50 g |
|---|---|
| Dimensions | 1420 × 410 × 250 cm |
| Package dimensions | 14.2 x 4.1 x 2.5 centimetres |
| Package Weight | 0.05 Kilograms |
| Item dimensions L x W x H | 15 x 10 x 5 centimetres |
| Item weight | 24 Grams |
| Brand | e.l.f. |
| Colour | Primer |
| Country of origin | United States |
| Format | Gel |
| Volume | 0.81 Fluid Ounces |
| Skin type | All |
| Speciality | Moisturizing & Softening |
| Item model number | 82846 |
| Product Dimensions | 15 x 10 x 5 cm; 24 g |
| ASIN | B09XMYFTB7 |
| Date First Available | 11 April 2022 |
| Manufacturer | e.l.f. Beauty |
| Size Name | 15 ml (Pack of 1), 23.95 ml (Pack of 1), 24 ml (Pack of 1), 75 ml (Pack of 1), 80 g (Pack of 1), 80 ml (Pack of 1) |
| Colour Name | Primer, Primer – Jumbo, Primer + 4% Niacinamide, Primer Matte |
Customers Love Saving Every Single Day
From first-time shoppers to loyal regulars, our customers agree: everyday low prices beat waiting for a sale. Read their experiences below.
13 reviews for e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, 0.811 Fl Oz, Clear
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sharon Bentley –
This power grip makeup primer does not play around. Once you put it on, your makeup is basically glued to your face like it has signed a legally binding contract. I’m convinced you could run a marathon, cry over a sad movie, and eat a three-course meal in a sauna, and your foundation would STILL be sitting there like, “We’re not leaving.”Despite its superhero-level sticking power, it feels great on the skin and makes everything go on smooth and flawless. If you want makeup that survives the entire day (and maybe even the next), this primer is your new best friend. Absolutely love it!
ellie Joho –
When i first put this on i thought gosh it’s very thick sticky…but it’s the best primer i have used it goes on really well and leaves a smooth finish ready to apply make up, this is my 2nd purchase of this product, I do reccomend.
Laoise M –
Looking for a good primer as move around a lot at work and make up slides off!! Works ok but not totally sold but maybe I’m unrealistic
SamanthaW –
Good grip for makeup, and very tacky which is ideal for keeping my makeup on. I find this really does help making the makeup last for hours. Only a little goes a long way so you don’t need too much. avoid getting it in your hair or eyebrow because it makes them really sticky, and looks like you gelled them. Not for use around your eyes either. Definitely good at covering up pores.
The mad buyer –
**e.l.f. Poreless Putty Primer – Review**The e.l.f. Poreless Putty Primer is a fantastic budget-friendly option that rivals high-end primers in performance. The formula is lightweight and smooth, gliding on easily to create a velvety base for makeup application. One of its standout features is its ability to blur pores and fine lines, providing a smooth and even canvas that helps foundation last longer.It’s suitable for all skin types, as the primer strikes a balance between being hydrating without feeling greasy, and it helps control shine throughout the day. Its texture is creamy, almost balm-like, and it absorbs quickly without leaving a heavy residue. For people with sensitive or combination skin, this product is gentle and non-irritating.However, its effectiveness may vary depending on skin type. While it performs well on normal and dry skin, those with extremely oily skin might find that it requires additional setting products for all-day longevity.The affordable price point, combined with the impressive results, makes it a great value for anyone looking for a solid primer. Overall, e.l.f.’s Poreless Putty Primer is a top contender, offering a smooth, poreless finish and enhanced makeup wear for a fraction of the cost of higher-end products. Highly recommended for anyone on a budget or anyone wanting to try a reliable primer.
Holly –
I have used this primer for years, I find it gives my skin a good tackiness for foundation and has always been my go to. However, I think the recipe has been amended as my most recent tube was much more watery and drippy, and not as effective. I suspect it’s been watered down to increase profit margins which is a shame, I’d rather pay more for the original, so will be looking for a new product unfortunately.
Lucy –
It has taken me so long to find a primer that I actually like. Bought the mini to try it out and I love it so much. My foundation sticks to it all day without sliding about. Even better than the Oui Cherie gripping primer. Can’t go wrong with it.
Ruth Ash –
Great primer that leaves the skin feeling hydrated and smooth, helping makeup last longer throughout the day. A little goes a long way, though too much can make it feel tacky. I’ve found it works best if you wait a few minutes before applying foundation. Excellent value for the results.
It changed a little but my scratch. –
Perfect primer
It is my first primer, it was perfect for my skin it doesn’t blur texture but helps for perfect make up
Navneet Kaur –
Grip it!!
Amazing product, doesn’t let go of my makeup anywhere, love it:))
Marwa E. –
I love it
Too small for the price but great product! Thank you
Nallely –
Hidratante y duradero
Lo compre después de ver varias reseñas y compré esta versión pequeña para probarlo, lo utilizo con la base de maquillaje de Maybelline la Fit Me Matte y me a encantado la cobertura que obtengo con la base después del primer, además de que siento que dura mucha más, la consistencia no es pesada y se absorbe muy bien y no necesito una gran cantidad de producto, sin duda lo volvería a comprar.
Salman Ameen –
Woman face primer
Satisfied